Digital Out of Home

Why Full Motion Digital?

Digital Street Furniture drives action and conversion.
Located not only at eye level, but also in the Last Mile.

51%

Noticed digital advertising on street furniture

65%

Immediately visited the advertising business

92%

Made a purchase after visiting the business

Excellent Visibility 24/7 and in All Weather Conditions

Our digital screens are integrated with advanced technology and smart sensors that help regulate the light intensity of the screens relatively to the ambient light conditions. This not only enhances the visibility of brands throughout the day but also aids in energy savings and reducing environmental light pollution.

SMART

Our systems also support Dynamic DOOH that increases campaign’s effectiveness by 18%!

CREATIVE

Our digital screens support 3D video content visible from all angles, capturing attention and creating an engaging advertising experience.

SECURE

JCDecaux's digital advertising systems are protected against cyber-attacks and comply with stringent standards.

Digital Net in the Heart of Tel Aviv

The only digital network in the heart of Tel Aviv that tells your brand's story

Prime location network with dozens of digital screens located in the heart of Tel Aviv, near entertainment, cultural, employment, and shopping centers, allowing you to tell your brand's story in full motion. The screens are placed on bus shelters and ITDS and are strategically positioned to provide high-quality and impactful engagement as they are not only at eye level but also at the last mile of the consumer journey.

The digital network is designed to create repetition, which reinforces the message and keeps it top-of-mind (TOM) for the consumer.

2 Digital Bridges at Dizengoff Center

The strong side of Dizengoff Center

with estimated traffic of 280,000 exposures in 10 days!

Prime Location

just before making a decision purchase at the most commercial street in the country

Excellent Visibility

Advanced LED screens for high-quality visibility throughout the day

2 LED technology digital screens, integrated with full motion and smart sensors that regulate light level for maximum visibility throughout the day.

Multiple creatives can be used according to different consumption opportunities (Dynamic DOOH), or to create and interesting creative using both screens.

The digital screens are located in the iconic prime location shopping mall, right before the point of purchase, on the busiest commercial street in Israel.

They provide broad exposure to those coming to Dizengoff Center from Dizengoff Square through the newly renovated boulevard of Dizengoff Street. This strategic location with high traffic provides maximum exposure in the Last Mile of the customer journey.

נוכחות דיגיטלית בלארג' פורמט

לאחרונה צרפנו שני מסכים דיגיטליים בלארג' פורמט בכיכר אתרים ושדרות מנחם בגין. שניהם ממוקמים במיקומים מרכזיים בעלי חשיפה גבוהה ומחברים בין עוצמתו של פרסום חוצות לבין הגמישות והדינמיות של המדיה ומאפשרים למותגים לספר ב- Full motion את סיפור המותג, לבלוט בסביבה עירונית מרכזית ולפגוש מגוון רחב של קהלים.